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020: Pricing Psychology with Jacquette Timmons
What is your relationship to your business? If you look at it as a partnership, how well is it serving you and vice versa? What are the patterns? What are you missing? How much of pricing is math and how much is mindset?
That's what we're digging into in this juicy conversation with financial behaviorist Jacquette M. Timmons. Jacquette focuses on the human side of money — to help you see that you don't manage money - you manage your choices around money. She'll also explain why the idea of "charging what you're worth" is toxic.
In addition to being the author of Financial Intimacy: How to Create a Healthy Relationship with Your Money and Your Mate, Jacquette is the creator of programs like The Comfort Circle™ dinner series, her quarterly Pricing Made Human™ workshop, and host of the More Than Money podcast.